Global glove brand Hestra new Junipeer customer

The American subsidiary of Hestra Gloves, the renowned Swedish brand celebrated for its premium craftsmanship and global reach, has taken a major step in enhancing its customer experience. By integrating Route, the leading post-purchase experience and package protection platform, with their Centra-powered e-commerce platform — enabled by Junipeer — the US team simplifies the post-purchase journey and reinforces Hestra’s growing digital footprint in North America. This milestone also marks Junipeer’s first US-based customer, expanding its presence beyond Europe.

Founded in 1936, Hestra Gloves has built its reputation on exceptional quality and durability in gloves for skiing, outdoor activities, fashion, and professional use. Their digital commerce runs on Centra, a headless ecommerce platform designed for global brands, where Hestra manages product information, markets, and orders with flexibility and control.

To make things easier and clearer for their customers after a purchase, Hestra has decided to use Route, a tool that lets shoppers track their orders visually and adds optional package protection. With Route, customers can see real-time updates on their deliveries and quickly get help if something goes wrong, all while staying connected to the brand even after checkout.

Thanks to Junipeer’s integration, Route now works seamlessly with Centra for Hestra Gloves. Order and tracking information moves automatically between the two systems, with no need for manual work or custom development. This setup makes the post-purchase experience simpler and more reliable for Hestra’s customers around the world.

“As we scale in North America, we need partners who move at enterprise speed without adding complexity. Junipeer brought Route online in our Centra environment cleanly and reliably, strengthening the post-purchase journey and setting us up for continued growth.” — James Hampton, President - North America at Hestra Gloves

This successful collaboration is part of Junipeer’s ongoing mission to make modern ecommerce integrations easier, faster, and more scalable for growing digital brands.

“We’re happy to support Hestra Gloves in connecting Route to their Centra store,” says Jonas Wärngård, CEO at Junipeer. “Helping premium brands like Hestra create better customer experiences through smart integrations is exactly what Junipeer is here to do.”

As online shopping keeps changing, it’s important to have the right tools that work well together. With this new setup, Hestra is in a strong position to keep up with customer needs, reach more customers, and offer a smooth shopping experience as they grow into new markets.

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